Photo: Getty Images

Fake ads are so yesterday. Today, the fashion blogosphere is all about big crazy rumors, like that Nichole Richie is going to be the new Creative Director of Halston, or celebrity face, or consultant, or that Nicole Richie will do something, anything with the crumbling house of Halston. The brand’s relationship with Hollywood hasn’t worked out so well, just one reason it’d be surprising if the investors thought, “Hey! You know what could work here? A really stylish, beautiful Hollywood star.” It didn’t work with Rachel Zoe, or Sarah Jessica Parker, or even Tamara Mellon who really actually does know how to run a business. If, for some reason, the house of Halston is incapable of functioning without a starlet, Richie would be a great choice. She’s one of the few celebrities who’s earned the right to drop “celebrity” before designer and both House of Harlow and Winter Kate are profitable, respected companies with loyal fans in and out of the fashion industry. To add fuel to the fire, Richie wore the sequined Halston dress at left to her last public appearance a couple of weeks ago. Think she’d be a good fit?